{"id":9202,"date":"2021-09-29T09:52:30","date_gmt":"2021-09-29T07:52:30","guid":{"rendered":"https:\/\/www.factofly.com\/?page_id=9202"},"modified":"2023-06-21T17:01:27","modified_gmt":"2023-06-21T15:01:27","slug":"kristian-creates-visibility-as-a-freelancer","status":"publish","type":"post","link":"https:\/\/www.factofly.com\/en\/blog\/kristian-skaber-synlighed-som-freelancer\/","title":{"rendered":"Freelance Stories #2: Kristian"},"content":{"rendered":"

Kristian creates visibility as a freelancer and knows the trick to a good presentation<\/h2>\n<\/div>
You must learn about Kristian Koch today, because he knows that it is hard work to be self-employed, and is not least an expert in creating visibility as a freelancer. He knows you have to keep going shout about themselves<\/a> to have a business, even if you have been in the game for many years. And then know that you use your time best if you sell your products before you have developed them.<\/h5>\n
Read about the performance coach Christian Koch.<\/a>\u00a0He has coached artists such as Minds of 99, Katinka, Hanne Boel and Phlake as well as top managers from e.g. Novo Nordisk, Save the Children and large public organizations in presentation and stage performance.<\/h5>\n<\/div><\/div><\/div><\/div><\/div>

Beyond the edge of the stage<\/h4>\n<\/div>
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Kristian has coached countless musicians in performing - for example Katinka, Minds of 99, Bryan Rice, Hanne Boel and DJ Martin Jensen. He draws on a background as an actor, musician and dramaturg, and he uses those tools when he has to create visibility as a freelancer.<\/p>\n<\/div>\n<\/div>\n

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"In my world, I'm just a boy from Fredericia. I don't run around and look in the mirror and think: There goes the legend. There is the guru.\u201d<\/em> Kristian says it with a funny melodic voice and laughs with his eyes over zoom. But that's something others are saying about him now.<\/p>\n

Kristian coaches and holds courses and lectures on how to get beyond the edge of the stage, whether the stage is orange or a podium in a conference room.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>

A stubborn dachshund<\/h4>\n<\/div>
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"Some days I kick in the door to my apartment, and then my two children and my wife sit and look at me, and then a king comes through the door."<\/em>
\nIt bursts out of Kristian that it is also cool to be independent. Even though it is clearly also important to him to prepare future entrepreneurs for the long haul.<\/p>\n

Nor were Kristian welcomed with open arms when he started marketing his product.
\n\u201cI felt that I had seen the light. Can't you see how important it is. It is important for the music,\u201d<\/em> Kristian tells us that he thought when he started coaching artists and groups in stage performance. The music industry in Denmark could not see that, and an outcry was the first thing he was met with.
\n\u201cI met so much resistance and then I stuck to it like a stubborn dachshund. That's the type of person I am. If I meet opposition, then I will prove that I can.\u201d<\/em><\/p>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>

On their own<\/h4>\n<\/div>
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Kristian was on his own in his field when he started up. He could find no literature on stage performance, or people who knew anything about it. What he teaches, he has arrived at by analyzing around a million concerts and trying his hand along the way.<\/p>\n

Over the years, a seasoned musician has slowly driven Kristian over with his double-decker at a workshop (in a figurative sense, preserved!). A family member has picked him up again, and given him the tools to handle the second half of the workshop. He has had refusals and postponements, and the rent has not been paid. At the same time, tasks have come in almost magically, just as Kristian has aired the idea of doing something else.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>

Presentations in a corona time<\/h4>\n<\/div>
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When Kristian works with companies, in these corona\/post-corona times, it involves, among other things, about becoming good at online presentations. IN\u00a0Presentationskills.dk<\/a>\u00a0he has, among other things, work with clients such as Novo Nordisk, Save the Children and the Ministry of Climate and Energy.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>

Look at me - I'm over here<\/h4>\n<\/div>
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Kristian has performed at concerts with 80,000 people and was the man behind the set list. His book on stage performance has almost biblical status in the industry, and musicians get nervous when "Kristian Koch" shows up at their gig. He has worked with somewhere between 2,000 and 4,000 artists and groups, and the music industry's view of stage performance is different now. One might be led to believe that the tasks come to him without him having to do anything for it, but alas.<\/div>\n<\/div>\n<\/div>\n
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"If I don't spend 25-50% of my time on PR and marketing - i.e. creating visibility as a freelancer - then I might as well close my business. That's how it still is. Sometimes I'm about to throw up in my own mouth from it, and tired of constantly having to say: Look at me - look I'm over here. Other times I think it's fun if some blog posts and posts are funny and get some traction.\u201d<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>

Sell before you're ready<\/h4>\n<\/div>
\n
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In the same way, Kristian does not rest in a back catalog of ready-made courses and lectures.<\/div>\n
"If the product is finished before you have sold it, then you have made a mistake. You have to have the idea, and know what you have to do to complete it in rough terms, and then you have to go out and sell it. I have made that mistake many times. I've spent billions of hours on products, and when I'm done with it, no one wants to buy it. Now I make a rough sketch for a new lecture and put it on my website, and then I sell it, and then you can get busy and get it done.\u201d<\/em><\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":321,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[97],"tags":[103],"class_list":["post-9202","post","type-post","status-publish","format-standard","hentry","category-freelancefortaellinger","tag-praesentation"],"yoast_head":"\nFreelance Fort\u00e6llinger #2: Kristian | Factofly<\/title>\n<meta name=\"description\" content=\"L\u00e6r fra Kristian Koch hvordan du skaber bedre synlighed som freelancer, ved konstant at fort\u00e6lle om din v\u00e6rdi.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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