{"id":21569,"date":"2023-03-13T11:04:21","date_gmt":"2023-03-13T10:04:21","guid":{"rendered":"https:\/\/www.factofly.com\/?p=21569"},"modified":"2023-03-20T21:35:47","modified_gmt":"2023-03-20T20:35:47","slug":"pipeline-management-for-freelancers","status":"publish","type":"post","link":"https:\/\/www.factofly.com\/en\/blog\/pipeline-management-for-freelancere\/","title":{"rendered":"Pipeline management for freelancers"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:104%;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><h2 class=\"\" data-fontsize=\"60\" data-lineheight=\"78px\">How to implement CRM &amp; pipeline management as a freelancer<\/h2>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:104%;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><p><span style=\"font-weight: 400;\">Once you get your freelance business up and running, it can sometimes be difficult to keep track of all the clients and projects.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But it pays well to create an overview of your current, potential and old customers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And fortunately, a CRM system and structured pipeline management can help you with that!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Perhaps you already know about pipeline management and use it in your business. It may also be that you have not yet heard of it or are unsure how to get pipeline management implemented in your company.<\/span><\/p>\n<p>Regardless of where you stand, we have put together a small how-to guide on pipeline management, so that you can get off to a good start in creating an overview of your customers \u2013 and not least take your business to the next level.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-color:var(--awb-color3);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:104%;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-padding-bottom:5%;--awb-padding-left:5%;--awb-overflow:hidden;--awb-bg-size:cover;--awb-border-color:rgba(226,226,226,0.69);--awb-border-top:1px;--awb-border-right:1px;--awb-border-bottom:1px;--awb-border-left:1px;--awb-border-style:solid;--awb-border-radius:5px 5px 5px 5px;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-3\"><h4 class=\"fusion-responsive-typography-calculated\" style=\"--fontsize: 23; line-height: 1.3; --minfontsize: 23;\" data-fontsize=\"23\" data-lineheight=\"29.9px\">Contents<\/h4>\n<ol>\n<li><strong><a href=\"#hvad\">What is pipeline management?<\/a><\/strong><\/li>\n<li><strong><a href=\"#3\">3 basic principles<\/a><\/strong><br \/>\n<a href=\"#crm\"><br \/>\n1. Build a CRM<\/a><br \/>\n<a href=\"#klare\"><br \/>\n2. Clear pipeline stages<\/a><br \/>\n<a href=\"#foretag\"><br \/>\n3. Conduct pipeline reviews<\/a><\/li>\n<li><strong><a href=\"#system\">System for old leads<\/a><\/strong><\/li>\n<li><strong><a href=\"#kom\">Get started with pipeline management<\/a><\/strong><\/li>\n<\/ol>\n<\/div><\/div><\/div><\/div><\/div><div id=\"hvad\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:104%;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-4\"><h2><span style=\"font-weight: 400;\">What is pipeline management for freelancers?<\/span><\/h2>\n<\/div><div class=\"fusion-text fusion-text-5\"><p><span style=\"font-weight: 400;\">Pipeline management is basically about thinking ahead in your business and structuring your company&#039;s sales method. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is done by creating an overview of current customers, possible leads and where in the process they are.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With pipeline management, you can easily identify and manage the steps you go through when selling your product or service to leads. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">That way you can optimize yours <\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.factofly.com\/en\/blog\/cold-start-started-as-a-freelancer\/\">customer flow<\/a>,<\/span><span style=\"font-weight: 400;\"> and get an overview of possible improvement points in your sales method. <\/span><\/p>\n<\/div><style type='text\/css'>.reading-box-container-1 .element-bottomshadow:before,.reading-box-container-1 .element-bottomshadow:after{opacity:0.7;}<\/style><div class=\"fusion-reading-box-container reading-box-container-1\" style=\"--awb-title-color:var(--awb-color8);--awb-margin-top:20px;--awb-margin-bottom:20px;\"><div class=\"reading-box\" style=\"background-color:var(--awb-color2);border-width:1px;border-color:rgba(226,226,226,0);border-left-width:3px;border-left-color:var(--primary_color);border-style:solid;\"><a class=\"button fusion-button button-default fusion-button-default-size button-default-size button-flat fusion-desktop-button fusion-tagline-button continue fusion-desktop-button-margin continue-right\" style=\"-webkit-box-shadow:none;-moz-box-shadow:none;box-shadow:none;border-radius:13px 13px 13px 13px\" href=\"https:\/\/app.factofly.com\/?screen_hint=signup&amp;referral_id=blog_pipelinemanagement\" target=\"_self\"><span>Create a free user<\/span><\/a><h2>An easier freelance life with Factofly<\/h2><div class=\"reading-box-additional fusion-reading-box-additional\">\n<p>Be a freelancer without hassle and get paid without your own CVR number with Factofly. We help almost 4,000 others with an everyday life without administration.<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><a class=\"button fusion-button button-default fusion-button-default-size button-default-size button-flat fusion-mobile-button continue-right\" style=\"-webkit-box-shadow:none;-moz-box-shadow:none;box-shadow:none;border-radius:13px 13px 13px 13px\" href=\"https:\/\/app.factofly.com\/?screen_hint=signup&amp;referral_id=blog_pipelinemanagement\" target=\"_self\"><span>Create a free user<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div id=\"3\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:104%;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-6\"><h2><span style=\"font-weight: 400;\">3 basic principles\u00a0<\/span><\/h2>\n<\/div><div class=\"fusion-text fusion-text-7\"><p><span style=\"font-weight: 400;\">There are 3 basic principles,<\/span><span style=\"font-weight: 400;\"> which you should consider when designing your pipeline management method. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Depending on what your business looks like and what you offer, you can adapt your pipeline to suit your business.<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div id=\"crm\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:104%;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-8\"><h4><span style=\"font-weight: 400;\">1. Build a CRM <\/span><\/h4>\n<\/div><div class=\"fusion-image-element\" style=\"--awb-margin-top:-50px;--awb-margin-bottom:-50px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1200\" height=\"900\" alt=\"Freelance CRM\" title=\"Freelance CRM\" src=\"https:\/\/www.factofly.com\/wp-content\/uploads\/2023\/03\/Freelance-CRM.png\" class=\"img-responsive wp-image-21607\" srcset=\"https:\/\/www.factofly.com\/wp-content\/uploads\/2023\/03\/Freelance-CRM-200x150.png 200w, https:\/\/www.factofly.com\/wp-content\/uploads\/2023\/03\/Freelance-CRM-400x300.png 400w, https:\/\/www.factofly.com\/wp-content\/uploads\/2023\/03\/Freelance-CRM-595xh.png 595w, https:\/\/www.factofly.com\/wp-content\/uploads\/2023\/03\/Freelance-CRM-600x450.png 600w, https:\/\/www.factofly.com\/wp-content\/uploads\/2023\/03\/Freelance-CRM-800x600.png 800w, https:\/\/www.factofly.com\/wp-content\/uploads\/2023\/03\/Freelance-CRM.png 1200w\" sizes=\"(max-width: 640px) 100vw, 1200px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-9\"><p><span style=\"font-weight: 400;\">The first step towards a bulletproof pipeline is to implement a CRM, or Client Relationship Management. It is a system which, in all its simplicity, is used to collect information about <\/span><a href=\"https:\/\/www.factofly.com\/en\/blog\/5-concrete-tips-for-retaining-customers\/\"><span style=\"font-weight: 400;\">current and potential customers<\/span><\/a><span style=\"font-weight: 400;\">. The digital and modern rolodex if you will.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In other words; a map of your customers, potential customers and their status. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are a ton of free and paid tools out there, and you can really get started with a simple Google Sheet. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are looking for some of the best CRM tools for freelancers, we can recommend the following tools for CRM: <\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.notion.so\/\"><span style=\"font-weight: 400;\">Notion.so<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.hubspot.com\/\">Hubspot.com<\/a><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><a href=\"https:\/\/monday.com\/\">Monday.com<\/a><\/span><\/li>\n<\/ol>\n<\/div><\/div><\/div><\/div><\/div><\/div><div id=\"klare\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-7 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:104%;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-10\"><h4><span style=\"font-weight: 400;\">2. Clear pipeline stages <\/span><\/h4>\n<\/div><div class=\"fusion-text fusion-text-11\"><p><span style=\"font-weight: 400;\">In your pipeline management process, it is important to define your pipeline stages to create clarity and an overview.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Below you will find examples of different pipeline stages, but of course it depends entirely on you and your business:<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<h6>1. Outreach<\/h6>\n<p><span style=\"font-weight: 400;\">At the prospect stage are all the potential customers that you can reach out to. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This stage involves both customers that you want to contact and also the specific tasks that you can offer, for example <\/span><a href=\"https:\/\/www.upwork.com\/\"><span style=\"font-weight: 400;\">Upwork<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.worksome.com\/\"><span style=\"font-weight: 400;\">Worksome<\/span><\/a><span style=\"font-weight: 400;\">, LinkedIn, Facebook or similar. <\/span><\/p>\n<h6>2. Discovery call<\/h6>\n<p><span style=\"font-weight: 400;\">Here are the customers who have agreed to know more about your solutions, products or services. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">These are the customers who are willing to hear more either in a phone call, a meeting or via email. <\/span><\/p>\n<h6>3. Demo<\/h6>\n<p><span style=\"font-weight: 400;\">Some potential customers may drop out along the way, and that is completely normal. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">At this stage you can insert the customers who have agreed to see or be sent a demo of what you are selling. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">That way, they can see what their world will look like with your product in hand. <\/span><\/p>\n<h6>4. Offers<\/h6>\n<p><span style=\"font-weight: 400;\">Those customers who are interested in more after your demo move on to this stage. Here you will receive a specific offer for your product or service.<\/span><\/p>\n<h6>5. Closed<\/h6>\n<p><span style=\"font-weight: 400;\">This stage belongs to the customers that you end up with <\/span><a href=\"https:\/\/www.factofly.com\/en\/blog\/the-freelance-guide-to-closing-client-meetings\/\"><span style=\"font-weight: 400;\">to close a deal<\/span><\/a><span style=\"font-weight: 400;\"> with. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In other words, it is the customers who buy your service - i.e. your new and current customers. <\/span><\/p>\n<h4><span style=\"font-weight: 400;\"><strong>Start with stages that suit your freelance business<\/strong><\/span><\/h4>\n<p><span style=\"font-weight: 400;\"><strong><br \/>\n<\/strong><\/span><span style=\"font-weight: 400;\">The stages in your pipeline may vary depending on your business type, but the above are examples that you can use as a starting point to organize your leads and follow up with potential customers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">From your pipeline, you can go back to find data and get the necessary information about current and potential customers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For some customers, it can be a longer process before they decide to buy your service. With a structured pipeline, you avoid them being lost or forgotten.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can thus also see which stage most customers jump from, and this is most likely where you need to optimize your sales method. <\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div id=\"foretag\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-8 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:104%;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-12\"><h4><span style=\"font-weight: 400;\">3. Conduct regular pipeline reviews<\/span><\/h4>\n<\/div><div class=\"fusion-text fusion-text-13\"><p><span style=\"font-weight: 400;\">A pipeline review means that you specifically go back and review your previous pipeline stages and look at each individual potential customer. What can you do to move them to the next stage in your pipeline?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here you can assess whether your pipeline review is in line with the overarching goal for the company. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is also where you can see where your customers might need a little push to move forward in your pipeline. Or take a closer look at what you can do to <\/span><a href=\"https:\/\/www.factofly.com\/en\/blog\/freelance-pitch\/\"><span style=\"font-weight: 400;\">improve your sales method to the customer<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The better you become at pipeline management, the easier it will be to identify your customers and adapt your sales method to optimize your customer flow. <\/span><\/p>\n<\/div><style type='text\/css'>.reading-box-container-2 .element-bottomshadow:before,.reading-box-container-2 .element-bottomshadow:after{opacity:0.7;}<\/style><div class=\"fusion-reading-box-container reading-box-container-2\" style=\"--awb-title-color:var(--awb-color8);--awb-margin-top:20px;--awb-margin-bottom:20px;\"><div class=\"reading-box\" style=\"background-color:var(--awb-color2);border-width:1px;border-color:rgba(226,226,226,0);border-left-width:3px;border-left-color:var(--primary_color);border-style:solid;\"><a class=\"button fusion-button button-default fusion-button-default-size button-default-size button-flat fusion-desktop-button fusion-tagline-button continue fusion-desktop-button-margin continue-right\" style=\"-webkit-box-shadow:none;-moz-box-shadow:none;box-shadow:none;border-radius:13px 13px 13px 13px\" href=\"https:\/\/app.factofly.com\/?screen_hint=signup&amp;referral_id=blog_pipelinemanagement\" target=\"_self\"><span>Create a free user<\/span><\/a><h2>An easier freelance life with Factofly<\/h2><div class=\"reading-box-additional fusion-reading-box-additional\">\n<p>Be a freelancer without hassle and get paid without your own CVR number with Factofly. We help almost 4,000 others with an everyday life without administration.<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><a class=\"button fusion-button button-default fusion-button-default-size button-default-size button-flat fusion-mobile-button continue-right\" style=\"-webkit-box-shadow:none;-moz-box-shadow:none;box-shadow:none;border-radius:13px 13px 13px 13px\" href=\"https:\/\/app.factofly.com\/?screen_hint=signup&amp;referral_id=blog_pipelinemanagement\" target=\"_self\"><span>Create a free user<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div id=\"system\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-9 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:104%;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-14\"><h2><span style=\"font-weight: 400;\">p<\/span><span style=\"font-weight: 400;\">ystem for old leads<\/span><\/h2>\n<\/div><div class=\"fusion-text fusion-text-15\"><p><span style=\"font-weight: 400;\">Before you get started with pipeline management, we would like to offer one last piece of advice.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Although you may have along the way in your pipeline <\/span><a href=\"https:\/\/www.factofly.com\/en\/blog\/get-clients-as-a-freelancer\/\"><span style=\"font-weight: 400;\">lost some customers or leads,<\/span><\/a><span style=\"font-weight: 400;\"> then there is no point in returning to them, as their situation may have changed as well.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can assess the leads that have stalled based on whether they are cold, lukewarm or warm.\u00a0<\/span><\/p>\n<h4><b><br \/>\n<\/b><b>Cold leads<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">If you consider a lead to be cold, your potential customer may have been dismissive of your approach and jumped off at an early stage in your pipeline.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here you can advantageously reach out to your lead again after 4-6 months with an e-mail or a call.<\/span><\/p>\n<h4><b>Lukewarm leads<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">If a lead is lukewarm, the prospect may have shown interest in the past and been open to your service, but dropped out midway through your pipeline.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here you can advantageously contact your potential customer every quarter either by e-mail or telephone.<\/span><\/p>\n<h4><b>Warm leads<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">If a lead is hot, the prospect is very interested, but something has kept your lead from investing, and they may have bounced at one of the last stages in your pipeline.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can advantageously contact your potential customer once a month via an e-mail or a phone call.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Note that a warm lead can easily be changed to a cold lead if they are later adverse to your service.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Similarly, a cold lead that suddenly shows interest in your product again can turn into a lukewarm or warm lead. That way, you can constantly update your pipeline to keep track of your potential customers.<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div id=\"kom\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-10 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:104%;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-16\"><h2><span style=\"font-weight: 400;\">Get started with pipeline management <\/span><\/h2>\n<\/div><div class=\"fusion-text fusion-text-17\"><p><span style=\"font-weight: 400;\">As you can probably see, there are several advantages to using pipeline management \u2013 especially if you have more leads and customers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Depending on how your business is structured and what you offer, you can adapt your pipeline to your particular business and the stages of your sales process.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It gives you a good overview of your current and potential customers, so you avoid losing a potential sale on the floor.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With pipeline management, you get a feel for where your future customers are in the process and where you may need to optimize your sales method.\u00a0<\/span><\/p>\n<h4>Achieve your business goals based on your pipeline<\/h4>\n<p><span style=\"font-weight: 400;\">Pipeline management also allows you to calculate how many customers you need to close in order to reach your company&#039;s overall revenue goals.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition, you can appear more professional by following up with the customers you have contacted and addressing them with a view to exactly the stage they are at.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Therefore, pipeline management can have an influence on whether a sale is lost or closed, and how your future sales process should be optimized.<\/span><\/p>\n<\/div><style type='text\/css'>.reading-box-container-3 .element-bottomshadow:before,.reading-box-container-3 .element-bottomshadow:after{opacity:0.7;}<\/style><div class=\"fusion-reading-box-container reading-box-container-3\" style=\"--awb-title-color:var(--awb-color8);--awb-margin-top:20px;--awb-margin-bottom:20px;\"><div class=\"reading-box\" style=\"background-color:var(--awb-color2);border-width:1px;border-color:rgba(226,226,226,0);border-left-width:3px;border-left-color:var(--primary_color);border-style:solid;\"><a class=\"button fusion-button button-default fusion-button-default-size button-default-size button-flat fusion-desktop-button fusion-tagline-button continue fusion-desktop-button-margin continue-right\" style=\"-webkit-box-shadow:none;-moz-box-shadow:none;box-shadow:none;border-radius:13px 13px 13px 13px\" href=\"https:\/\/app.factofly.com\/?screen_hint=signup&amp;referral_id=blog_pipelinemanagement\" target=\"_self\"><span>Create a free user<\/span><\/a><h2>An easier freelance life with Factofly<\/h2><div class=\"reading-box-additional fusion-reading-box-additional\">\n<p>Be a freelancer without hassle and get paid without your own CVR number with Factofly. We help almost 4,000 others with an everyday life without administration.<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><a class=\"button fusion-button button-default fusion-button-default-size button-default-size button-flat fusion-mobile-button continue-right\" style=\"-webkit-box-shadow:none;-moz-box-shadow:none;box-shadow:none;border-radius:13px 13px 13px 13px\" href=\"https:\/\/app.factofly.com\/?screen_hint=signup&amp;referral_id=blog_pipelinemanagement\" target=\"_self\"><span>Create a free user<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":321,"featured_media":21590,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[96],"tags":[],"class_list":["post-21569","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides"],"yoast_head":"<!-- This site is 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