#012
Welcome to this week's edition of Freelance Fuel, where, as always, we share curated content that can hopefully inspire your business, or be the starting point to get started.
Today we look at a podcast that deserves a-rotation, how to get more out of your hard-earned traffic, a legendary graduation speech from Jim Carrey, and how the one-man army, Designjoy, wanted to start from scratch.
Let's get started.
/Jannik from Factofly
🎙 Founders
There are very few podcasts in rotation here with me, so if new ones are to come in, they have to earn their place.
And one of them is Founders, which shares the best entrepreneurs in world history and their stories.
The host, David Senra, is passionately passionate about four things: entrepreneurs, reading, history, and storytelling. The Venn diagram can hardly be better when you want to make a good podcast.
Each week David reads the biography of a historic entrepreneur and shares what he learns. Simple and very good.
I can recommend starting where I did myself, namely where David himself is interviewed about what he learned after spitting more than 400 hours of podcast into the air.
💸 Create a better landing page
Luring potential customers to your site is hard work.
When they're finally there, it's a religious sin not to have optimized your page to get them to buy.
Although it may turn into a bit of a science, luckily there are many talented people you can lean on.
Funnel Candy has put together a guide to landing pages that convert better. It is well enough aimed at e-com, but there are many tricks to pick up - including how you can use the blur test to make sure that it is clear how visitors take the next (purchase) step on your page.
🦅 Take the chance
"You can fail at what you don't want. You might as well take a chance on doing what you love.”
In 2014, Jim Carrey gave a heartfelt and inspiring graduation speech to Maharashi International University's students.
And luckily for us too.
Are you standing somewhere and considering how much gas to give your dreams, then I can only recommend ending the day with this fantastic speech.
🎬 On it again
A few episodes ago we visited Brett's biks, Designjoy, that one man makes on the heavy side of $1.2m a year.
Designjoy is run on a subscription-based model, and if you are flirting with a similar setup, there are a few tips to pick up in the thread here.
